The National Association of Black Owned Broadcasters (NABOB) has advocated for equity and equality within the broadcasting and media advertising industries for 47 years.
Created in partnership with BIA Advisory Services, the 2022 Black Owned Radio Stations Ownership & Revenue Report is the FIRST time such a report has been available to help marketers, agencies, policy makers, broadcasters and other industry leadership have a data-driven view of the Black Owned radio station marketplace.
In this report you will learn:
- How many advertising dollars are currently being expended with Black Owned radio stations
- The Black Owned Radio Station Universe, including: stations, owners, formats, markets, revenue and rankings
- Black Owned Radio Stations Local Commercial Share
To perform this project, NABOB provided BIA with the list of Black Owned Radio Stations. BIA then enriched that data set with its own propriety station revenue, audience, format, and other station data to prepare this report.